This time next year, you have a body of work that excites you, you are booking more aligned clients than ever before, and you are getting back to the root of why you became a photographer - because you loved creating art.
In 2020, I prioritized creating the work I loved, and within a matter of weeks, I had a body of work I was proud of -- oh and I was charging DOUBLE what I had been.
In 2020, 3 editorials changed my business.
Do you want the same?
So...you aren't TOTALLY excited about your work.
Here you are
going to state the challenges and frustrations
You aren't booking the type of weddings that have the budgets for killer designs and higher end details.
I've been there, it's super frustrating. Let me guess...
Molly leaves no stone unturned. From masterclasses of industry experts, financial breakdowns, artistic direction and techniques, behind the scenes, posing, curation, and more.. the Make Pretty Wedding Editorial Course truly offers everything (and more) that you’d need to know in order to revolutionize your portfolio, passion, and bookings. There is thousands of dollars of value put into an easily digestible and attainable course- giving you a one stop shop for 10+ years of industry experience.
— eden s.
No one started out shooting multi-million dollar weddings and getting featured on the cover of Vogue. It's the little steps and creative choices that have allowed those luxury photographers the confidence to step into their artistic voice.
And that is what I'm here to help you do, find your aesthetic point of view!
In this online wedding photography course, you'll be introduced to the work of famous editorial photographers, develop your aesthetic point of view, get excited about creating your own editorial content, learn the techniques and approach to using editorial imagery to reshape your business, create a discerning eye, and more!! With bonus masterclasses offered throughout -- you get insight from industry pros too!
This section of my editorial wedding photography course defines what "editorial" actually is, breaks down the different types of editorial photography, including examples of great artists past and present, and how it is implemented into the wedding world.
In these modules of the course, we learn what actually goes into creating an editorial, how to be strategic on choosing your creative partners, how important it is to carve time out of our schedules to be creative, and the importance of storytelling, curation, and online presence.
Included in this editorial wedding photography course, are 4 bonus masterclasses with industry professionals including a bridal designer, event producer, artist lawyer, and gallery director. These conversations are candid and offer great insight to what will make you stand out from the masses.
Here we discuss the strategy of getting noticed by clients and industry peers, talk about best business practices, and get a glimpse into the actual budgets of three different editorials I produced in 2022.
LET'S BREAK it DOWN
"Molly goes above and beyond in breaking down styled shoots. She talks about the importance of fashion, posing in real-time, lighting, and gives tips+tricks to finding your own unique style. So much valuable information!"
“Ginny encouraged me to finally go out on my own and start my own business. I don't regret it for a second!
Don't wait another wedding season, to only be in the same uninspired place.
Let's do the damn thing!
"in a matter of weeks, i was sending proposals for double my previous rate"
— molly, in 2020
Hi, I'm Molly!
While getting my masters, I regularly received the criticism that my work was pretty -- as if that was an insult.
TURNS OUT... PRETTY SELLS!
In the very first module we cover this -- and differentiate between editorial styles. Essentially, it's about telling a story!
You create an opportunity that is a win/win for everyone. Fill a need of theirs! ***I have an email template inside the course!
That is EXACTLY why I created this resource, for you to have access to my brain at an attainable price!
Inside I have a checklist for you to use as a guide, but for a more thoughtfully designed editorial you would want a design partner, stylist, beauty team, and florals.
To strategically invest in solving your ideal clients problems, i.e. showing them images they can imagine themselves in.
You have to show more of what you want to shoot! This means creating content but also curating your current work to align with your vision.
Content days are the most affordable at nearly any investment level, then styled shoots + workshops usually start at 1500 and go up depending on details.
Due to the digital format of the editorial wedding photography course, like most other internet products and services, this course is nonrefundable.
Her course provides hands on tutorials focusing on editorial curation, finding your aesthetic point of view, and how to blur the lines between documenting an event and creating art. I found it so helpful to learn how she's refined her process. From editorial inspiration, to tips and tricks on how to infuse an editorial approach into your work, Molly pinpoints how to artfully tell a story through your own lens. This course is well worth the investment!
— Tiffany G.